Home | Projects | Building the one-stop-shop for all L’OREAL salons

Building the one-stop-shop for all L’OREAL salons

Introducing ‘Business Plus’ for all L’Oreal salons’ marketing needs.

With over 7,300 L’Oreal Professionnel stockist salons in England alone, L’Oreal needed a way to distribute all salon resources from one central portal. The Business Plus website does this, by acting as a one-stop-shop for all salon needs.

 

Salons are able to log in using their L’Oreal salon ID, before gaining access to:

 

  • A print marketing tool which allows users to choose a print item for their salon (e.g. an appointment card, gift card, poster or mirror cling) before customising the text and imagery, and ordering it to their salon address

  • An image database that is rich with the latest L’Oreal brand imagery, to download and use on salon marketing materials, including model shots, product shots and logos

  • L’Oreal resources and downloads on digital marketing your salon and more

  • Information on the very latest L’Oreal releases, initiatives and events

  • Gateways through to L’Oreal’s education platform, product replenishment platform and more

Client

Overview

HTML5 responsive built website

Custom built CMS

Bespoke Print Marketing customisation & ordering tool

Image database

Document download area Protected by salon sign-in

Further information

For further informationabout this case study or how we can help you, please complete the form below and we'll get straight back to you.

Or call us

T: +44 (0) 1483 608 200